Some unscrupulous SEOs use reports as a manipulation tool, and this is a very common practice. They include in them the information that is primarily beneficial to themselves, and miss any controversial issues. That could raise certain questions from the client. We have prepared a checklist for a competent SEO report for you and we strongly recommend using it.
The report is not based on a standard template
Any pattern is a warning sign. It may Email Marketing List indicate that the SEO specialist is working in a hurry, is not involved enough in your project and is simply trying to give you at least. Some result in a beautiful wrapper as soon as possible. Just a list of completed work is not a report. You must understand exactly why this or that action was performed and what real results you received as a result of it.
The actions of specialists are not repeated from period to period
If you see the same actions in reports over BMB Directory and over again. This is also a reason to be wary. Either the contractor is simply too lazy to change the work scheme, or he is trying to follow the beaten path in the hope that sooner or later it will give the desired effect. The absence of a further strategy may indicate that the SEO specialist does not plan the work ahead at all and often acts at random. Or he is constantly experimenting, trying to find a working promotion scheme.