Email marketing VS. mass mailing. Which should I use?
Determining when to send a mass email marketing campaign or when to send individual emails can be a complicat […]
Digital marketing
Beginner Guide
Digital marketing
10 foolproof strategies to increase the click rate in emails
As a metric for measuring engagement, email click-through rate is particularly important. And as you can see in the
Digital marketing
How to reactivate inactive customers with SMS Marketing: best practices
While companies are looking for new strategies to compete with other brands, many forget about existing strategies that have
Digital marketing
Pros and cons of using artificial intelligence in email marketing
Artificial intelligence in email marketing is perfect for offering immediacy and precision, for example. Artificial intelligence (AI) is transforming
Digital marketing
10 examples of effective landing pages for Mother’s Day
Designing effective landing pages for Mother’s Day is one more step you should take during these holidays. In fact,
Digital marketing
Marketing Automation for Music Festivals: Sell All Tickets
Is it possible to improve communication using Marketing Automation strategies for music festivals? The music festival season is starting,
Digital marketing
How to apply psychology in email marketing campaigns
Does psychology really affect any brand’s email marketing campaigns? Some studies seem to confirm this. For example, the analysis
Digital marketing
Best email marketing blogs in Argentina
If you are dedicated to digital marketing, it is key to be curious and always have a desire to
Digital marketing
Learn how to use MDirector’s email marketing tool
For all of you who were unable to attend the live webinar we held last week, we have made
Digital marketing
SMS marketing for the travel sector: best practices
The tourism industry is prone to constant uncertainty. In other words, the chances of your travel plans being subject
Digital marketing
Email marketing automation strategies for the tourism sector
Do you know what email marketing automation is for the tourism industry? Imagine being able to sit back and
Digital marketing
How to reduce the unsubscribe rate of your email campaigns
It is much easier to acquire new customers than to retain existing ones. Of course, customer churn is something