The sale of any product or service should be prec!! by a marketing campaign that will help build a positive brand image, encourage potential customers and contractors to do business, expand the scope of the business and retain current customers. For this purpose, it is worth implementing the model, which will allow you to direct the activities of a given company and the possibility of achieving better financial results. But what is thereally? Find out what the 4p concept is, what elements it consists of and how to use them in your business strategy.
Contents
- Marketing mix – what list to data is the 4p concept?
- Marketing mix elements 4p
- 4p strategy – how to implement it?
- Marketing mix 4p – example
Marketing mix – what is the
Marketing mix is a set of elements that definition and best guidelines to help you with cold allow us to influence the market. One of the most popular compositions of the marketing mix is the 4p structure. The 4p concept was creat! to systematize market research and adapting your products to the ne!s of potential customers.
The 4p concept uses 4 basic elements:
- product,
- price,
- place (place),
- promotion.
Mark eting mix 4p is bas! on an in-depth b2b reviews analysis of select! factors that bode well for later sales. Over time, this concept can be expand! to the concept of marketing mix 7p (depending on the pace of market, product and service development).