Yes! You have online sales, but that doesn’t mean you should let your engagement with your customers end there. Improving post-purchase product reviews with email marketing is a great tool to achieve this.
Why do you need to do it? Basically because it is essential both to help e-commerce companies increase brand credibility and to improve search engine rankings. All of this in order to boost sales.
So, below you will see everything you need to help you improve your product ratings in an online store with email marketing.
TABLE OF CONTENTS
Why are product reviews important?
Benefits of appraisals
Key elements to improve product reviews with email marketing
1.- Correct time
2.- Personalize your product review emails
3.- Offer an incentive
4.- Keep the evaluation short and simple
5.- Test and optimize your How to product review emails
6.- Make it easy
7.- Facilitates evaluation from mobile
8.- Send a post-purchase email
9.- Use your social networks
10.- Add a link to your switzerland telegram data company’s email signature
11.- Respond to reviews
12-. Use website personalization
13.- Facilitates the review of several purchases at once
What to do with a bad review
Why are product reviews important?
Improve ratings with email marketing
Product reviews have a huge impact on e-commerce b2b email marketing vs b2c email marketing: what’s the difference? purchasing decisions . These statistics show this quite clearly. They show how much product reviews can influence consumers’ purchasing decisions:
In this Nielsen report , 68% of consumers said they trust online reviews from other consumers.
55% of online shoppers in this survey reported that customer reviews influence their purchasing decisions.
This study showed that products with reviews had a 12.5% virgin islands mobile data higher conversion rate compared to those without. Additionally, products with more than 20 reviews had an approximately 84% higher conversion rate than products without reviews.