Do you know the potential of a newsletter to retain your most interesting subscribers? Like other sectors, digital marketing is not exempt from cyclical trends. Fashions that come and go. In particular, the current boom in newsletters is not new. However, it has returned with a force previously unknown. Partly due to its integration into marketing automation strategies .
In addition to being a very effective tool for communicating with potential clients, newsletters have also become a business model in themselves . In this way, you can find very noteworthy examples of influencers in the digital sector who have succeeded with a weekly mailing in which they connect with their audience in an alternative way.
An example is that of the American marketing specialist Tai Lopez. With a newsletter about books he got more than 14 million subscribers. Imagine the business derived from this activity, with the commissions for the sale of copies. Or with the sponsorships of each of the emails. A real goldmine that he knew how to exploit very well and that laid the foundations for everything he has today.
TABLE OF CONTENTS
The Sunday Bonilist
Email marketing, a very qatar telegram data effective marketing technique
3 key aspects to consider in a newsletter to build loyalty
1.- The lead magnet
2.- The copywriting of your emails
Attractive copies to retain your subscribers
3.- The sales funnel and automations
Elements of a newsletter to build loyalty
Tools for managing newsletters
The Sunday Bonilist
There are also more humble and familiar examples, but sms marketing in the education sector. main uses equally successful. One of them is the “ Bonilista ”. It is a weekly email from the programmer and entrepreneur David Bonilla. Every Sunday it reaches the inbox of more than 10,000 “ tarugos ”, as he calls his subscribers.
In his newsletters he delves into various topics of the digital phone number de ecosystem. In addition, an interesting fact is that its creator openly publishes the data of his newsletter. This allows you to check the business that is derived from it, focused mainly on the sponsorships of each newsletter. And it becomes an aspect to take care of in a newsletter to build loyalty.